News & Views from London's Leading Printing Company

Where does the time go?! Only one year ago we opened our doors in our new studio in SE1! IPW1 not only made a colourful start in SE1 but we ensured we made our new house a home. As well as needing more room we wanted to make sure our commitment and investment to innovation and digital printing technology was reflected in our brand. We'd refreshed the brand, we'd invested in innovation and we had the Xerox Iridesse Express! So how did we do?

For nearly fifty years, we’ve been a trustworthy print and finishing provider to companies all over London and the South-East. We’ve grown to be the leading independent printer in London; we did it by looking after our customers and staff, whilst making the right decisions that impact us and our communities. Our Commitment We want to Wow our customers with proper printing, by making ideas happen. But it's more than that. We want to be recognised for our commitment to many of the big topics impacting us all; carbon emissions, reducing energy consumption, recycling, diversity and inclusion. It's early days, so there will be more to come. We expect it of ourselves, and our customers expect it too.

Restaurants, bars and cafes often resort to special offers such discounts or 2 for 1 deals to attract new and existing customers. However these offers can often be a loss leader and don’t always drive customer loyalty. There is good news though! In additional to Seasonal Specials, there are more creative and unique promotional ideas that will help you stand out whilst attracting and retaining customers. Why not have a look at the five most successful strategies our customers use and see if they can work for you.

For anyone that’s moved house after a number of years, you know how daunting this can be. As Kirstie Allsopp and Phil Spencer tell us, it’s about Location, Location, Location and once you’ve found your ideal property you then need to maximise the Amazing Space and come up with Grand Designs without input & guidance from George Clarke and Kevin McCloud!! Yet we’ve done it!! We were bursting at the seams at our previous London printing studio in Great Portland Street [GPS] W1 as, in response to customer demand, we’d continued to invest to ensure we kept pace with the advancements in Xerox digital printing technology as far as the space would allow us. The advancements since we took our very first Xerox Iridesse in 2018, the first in Europe, have been out of this world. With its speciality colour printing of gold, silver, white, clear and fluorescent pink, we loved it and so did our customers. So much so we soon found ourselves with Xerox number 2. Again we loved it, and so did our customers, new and old. We were able to translate creative designs and requests like never before and in 2022, knowing we needed add to our Xerox Iridesse fleet yet again, it was clear. We had outgrown our Great Portland Street home.