If the last year has taught us anything, it is that couples are resilient when it comes to their weddings. We want them to be beautiful, and the tone is set right from the moment the first invitation is printed.
Wedding trends, and therefore invitation styles, fluctuate throughout seasons and years. But everyone will always appreciate the effort and elegance of a well-designed and carefully printed invitation.
There are so many options when it comes to wedding invitations. The best advice any couple can receive when it comes to their invites is to use the best quality materials available to them. Better quality printing and excellent paper will make a world of difference to your product's overall finish.
Embossing
By using a thermography printing process, embossed wedding invitations can be created. These are a wonderful way to transform your wedding invitation into a keepsake that your guests will cherish.
Embossed invitations have a touch of class, and when printed onto excellent quality paper, your guests will appreciate the level of effort that you have put into your designs and finish.
Define the Colour Scheme
A clear colour scheme for any wedding is essential, and this starts with your invitations.
Often, couples choose a single colour and experiment with a mixture of tones for their invitations. These tones will then be visible through the wedding florals and even outfits. However, do not be afraid of having some fun with your colour scheme.
Colour fashions can change quickly so it's worth checking with Pantone
to see what their Colour of the Year is, that way you can add some fun and flair to your colours, helping your invitations stand-out and to wow your guests, whilst remaining bang on trend .
Consider Incorporating Photography
If you have had an engagement photo shoot, or treasure any particularly lovely holiday snaps, consider incorporating them into your invitations.
Alternatively, if you have small children or furry friends that will be attending the event, adding a photo to the invite is a fun way to involve them.
Create Depth Through Texture
When it comes to wedding invitations, less is more.
Yet texture adds a touch of class, elegance, and something different from what your guests may be used to. Adding a simple band of texture to the invitation can take the piece from bland to exciting.
You can also add an element of texture by creating a bespoke wax seal for the envelope, which will ultimately help elevate the whole invitation.
Foil Printing
Foil printing is a stunning, elegant way to enhance your print. Foil printing, also known as hot foiling or foil blocking is a traditional, and attractive hand printing method.
There are hundreds of foil colours available, including silvers, golds and coppers, so finding the right tone to match your wedding theme will not be challenging. Foil printing allows you to add a subtle hint of texture to any design.
Hot foil printing is the perfect technique to improve your wedding invitations; it exudes luxury and sets a beautiful tone for your wedding as a whole. It transforms your wedding invitation into a keepsake that your guests will cherish along with the memory of your wedding.
Avoid Crowding the Card
One of the biggest mistakes couples make with their wedding invitations is crowding the card. They opt for a template which is too small and provide the recipient with far too much information.
Remember, that white space is as much of a design technique as decent typography and graphics.
There is vital information that needs to be on the invitations, including dates, times, location, and contact details. Filling the space with other unnecessary material will almost certainly detract from the overall finish of the invitation.
Ensure there is ample room between the information on the card, especially when using cursive fonts which can often become blurred together. Mixing a script font with something more basic is a popular design technique for wedding invitations, but here ample space between the two is vital.
The card should be beautiful, but most of all, informative.
Do Not Forget Envelopes
Be sure not to forget about the practicalities of sending these invitations to your guests. This is why it is essential to choose the perfect sized card, so you know you will have suitable envelopes to post them in.
Remember that the envelope should also match the colour scheme. It would be an awful shame for all your hard work to be lost, because the packaging is not perfect.Go Professional
Although many try to make and print their wedding invitations themselves, you cannot beat the elegance and professionalism of a properly printed wedding invitation. It sets the tone for the whole event as well as taking the stress off yourself.
As a bride or groom, handing this job over to the professionals allows for one less thing for you to worry about, and it is essential if you are considering elements such as foil printing and textures.
Make it Personal
Many couples get lost in the wedding planning process; it can be utterly overwhelming with so many factors to consider. However, remember this wedding is about you as a couple, and your personality should shine through.
Just because the colour scheme, font, or style you love does not scream 'wedding invitation' do not shy away from using it. Your guests will have seen hundreds of invitations before, and having something that stands out in the crowd is impressive.
Full Wedding Stationery
The most beautiful weddings are those with a clear theme which follows throughout. The wedding stationery should match your wedding theme perfectly.
Which is why IPW1 are proud to bring your wedding stationery dreams to life.
We are delighted to offer a plethora of services, including foil printing, digital printing, and embossing. Right from the initial save the dates, the wedding invites themselves, to the thank you notes sent after the big day. We can work with you to print the best quality product that will match your wedding's tone perfectly and impress your guests in the process.
Simply contact IPW1 on 020 7437 3200 or email us at @hello@ipw1.co.uk
and start marketing your business today.
